For founders who want to lead with peace and precision.
The One-Page CEO Checkup
See if your business is running by default or by design.
You’ve already built something incredible – clients, revenue, and a team that believes in your mission.
But growth at this stage comes with new questions: Where are the leaks? What’s truly driving profit? And how can you lead without getting pulled back into the weeds?
The One-Page CEO Checkup gives you a 10-minute, data-driven reflection to find your answers – so you can lead calmly, confidently, and by design.
Designed for high-performing founders
A simple, powerful snapshot of your business health.
This is a grounded, one-page diagnostic created for $250K–$1M founders who want to align growth, profit, team, and client experience.
Inside, you’ll find:
- Four Core Categories - Growth, Profitability, Team, and Client Experience.
- 12 Key Metrics - identify what’s thriving and what needs recalibration.
- Scoring Framework - see where you sit: Default, Emerging, or Design.
- [BONUS] Quarterly Reflection Prompts - reconnect your leadership with your mission.
Trusted by mission-driven founders who lead with intention.
See what clarity makes possible.
Founders, coaches, and consultants who’ve worked with me often describe the same result: greater structure, renewed clarity, and a deep sense of peace about where their business is heading.
Working with Desiree was an absolute breeze. She kept everything organized, responded promptly to every question, and made sure I felt supported throughout. The clear tutorials and thorough handover showed how thoughtful and structured her process is—making growth feel simple and achievable.
Janet R
Papa Simon’s, Co-Founder
Working with Dez is an absolute pleasure! She’s reliable, trustworthy, and a creative thinker who’s always ready to roll up her sleeves to solve problems. What sets her apart is the way she invests herself in the success of the business – as if it were her own. With Dez on our team, day-to-day tasks and big-picture projects alike have become easier, more effective, and more enjoyable. Her partnership ensures we move past roadblocks and uncover solutions that fuel progress and growth.
Tovi V
Director of Operations and Marketing, OBM School
Dez has been an amazing part of our first year in business at We Did It Health. She brought structure and organization, helped put our processes in place, and supported us with newsletters and social media posts. She truly understands the ins and outs of doing business online and is so disciplined in her approach. Thanks to her, we were able to set things up the right way, giving us the foundation for success and growth. I’m so grateful for all she’s done and highly recommend her to any business looking to get aligned and scale.
Peter G
Founder, The Vegan Community, (Previously We Did It Health)
Working with Dez was a fantastic experience. She combined professionalism with a deep understanding of my industry, conducting thorough research to ensure everything was accurate and impactful. What stood out most was her process – keeping me informed at every stage, using Asana to manage the project seamlessly, and translating my vision into clear, compelling content. Dez’s organized and collaborative approach made the entire journey smooth and set my business up for growth.
Dr. Karyn M
DC, Chiropractor, The Natural Health Doc
You don’t need more hustle. You need more clarity.
Start with the Checkup - and take your first step toward running your business by design.
